AGT Communications Agency won the European Excellence Awards 2019.

3 December 2019

AGT Communications Agency won the European Excellence Awards 2019.

On November 29, the Nornickel communication project FOLLOW UP SIBERIA! won one of the leading international marketing and communications awards European Excellence Awards 2019.

The mission of the project is to contribute to the global development of Siberia, to show the audience in different countries that it is a modern and hospitable region. The project was implemented as a part of communications support of the 29th Winter Universiade in Krasnoyarsk. The Nornickel company was the general sponsor of the event.

AGT Communications Agency as the project operator, has developed a effective mechanic that allowed to involve more than 1000 bloggers in 53 countries. Many of them took part in a series of expeditions to Siberian cities, introducing their subscribers to the amazing people and the unique nature of the region. The total audience of the project is more than 400 million people around the world.

Today, the victory of the project in two more contests was announced. FOLLOW UP SIBERIA! was awarded as the Best Innovative Project of the Year according to the Innovation Time Award 2019 and the Best International Communications Project following the results of the “Regional Development. The Best for Russia Award 2019”.